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![]() Deciding on the correct keywords can be the most critical decision you can make regarding the success or failure of a website. The keywords chosen must be specific and narrow in their meaning. Picking related or misspelled words is also a viable option. Geography should be used to your advantage as well. The Internet may be a new business medium, but the same rules of basic survival apply--websites that don't take advantage of every opportunity will be surpassed by the ones that do. free web site, Web Marketing. database marketing
Take a look at the websites that have higher listings than you and note their URLs. Go to Page Advisor and run a comparison analysis on the specific URL that is competing against you. Page Advisors report will show you both your stats as well as those for your competitor. You can do a side by side comparison and see exactly what your competitor has that you don't have, or what you have that your competitor doesn't. Maybe that extra keyword or those extra hyperlinks are nosing them ahead of you into Position 1--use Page Advisor to find out. Once you've got an idea of what you can do to improve your ranking, use Page Builder Plus to make the necessary changes. Check your rankings again in a week or so and look for any differences. This is a constant process that you must maintain with some vigil. Dont let your competitors get a leg up on you by ignoring your ranking trends for too long. Maintain your position and you will get a constant, steady reward in the form of new visitors and increased traffic to your site. database marketing. Web Marketing
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